BFBW's mission is to serve Petaling Jaya and its surrounding communities by offering a warm, intellectual atmosphere where men, women and children of all races, religions, ages, sexual orientation, political beliefs and abilities will be welcomed and feel comfortable. 

In addition, we hope to ensure that our community's love of books and reading is passed down to future generations. As a "for-profit" enterprise, we offer our customers books at reasonable prices that will permit BFBW to be sustainable.